If the rumors of Microsoft trying to sell off the Xbox brand were still a little hush hush... now you can assume they are a bit more widespread then the company wishes to admit

http://blogs.computerworld.com/manag...-bing-and-xbox

The Xbox One, he said, is the fruit of Microsoft's strategy to unify devices and services, and called Xbox One "a reflection of what is possible when a company, our company, is unified under a common vision." As for Bing, he points out that it's more than just a search engine, and is a vital part of Microsoft's improving its Windows Azure cloud platform.